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Gillian

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Recent Posts

Your guide to digital marketing careers in tech

Marketing in the tech sector is different. It’s unlike marketing in most other industries. For the most part, the tech world is more dynamic, less predictable, and growing much faster. Tech marketers need hyper- focus on customer acquisition and revenue growth, which...

5 great reasons for marketers to choose a career in tech

Tech marketing is one of the most varied and exciting career paths for marketers.  That’s one of the key things we learned in our panel discussion with Alberta tech marketers. Our Program Director, Chantel Elliott met with a few folks to discuss the biggests reasons...